VOD PLATFORM SPECIALIST - TUSTIN, CA | TBN

VOD PLATFORM SPECIALIST - TUSTIN, CA

October 1, 2019

 

TBN is searching for a VOD Platform Specialist to join our growing marketing team to oversee TBN’s VOD platform. This individual will be responsible for all activities associated with distribution, promotion, and creation of compelling content for TBN’s video on demand platform and report to the Director of Marketing.  The ideal candidate would enjoy working with the marketing team to help continue building a strong, consistent following that aligns with the organization's goals and visions. The position will also be responsible for working with our content distributors to ensure timely and accurate airing of TBN shows, series, and original production pieces.

 

Responsibilities and Duties:

 

  • Manage and organize all videos on the TBN VOD platform 
  • Create and maintain consumer-facing product messaging and value proposition guidelines 
  • Adopt a viewer-centric approach to product planning by identifying, analyzing, an prioritizing user/segment needs 
  • Ensure that video thumbnails are engaging, inviting, and accurate to the subject matter in the video 
  • Maintain standards for metadata so that videos are easily searchable  
  • Work with video loggers to develop and improve video ingest processes 
  • Field and work to resolve user issues 
  • Responsible for periodic/monthly email updates regarding new content
  • Work with the marketing team to develop a content communication strategy
  • Creation and evaluation of attention grabbing video titles and compelling descriptions
  • End-user data analyzation for platform improvements (e.g. A/B testing of thumbnails)

 

Skill Sets:

 

  • Demonstrated ability to analyze data; create and execute optimization plans based on data analysis  
  • 2+ years’ experience with uploading content to video platforms like YouTube and Vimeo  
  • 1+ year customer service experience 
  • Basic understanding of how coding and API calls work 
  • Ability to write consumer facing copy  
  • Basic knowledge of Photoshop, Canva, or other photo editing tools 
  • Entrepreneurial spirit to find ways to continually grow the platform
  • Project management 
  • Firm knowledge of the OTT landscape

 

Pluses:

 

  • Knowledge of Google Ads 
  • Experience with HubSpot or with other marketing automation tools  

 

About TBN

Trinity Broadcasting Network (TBN) is the leader in faith-based television programming. We combine creativity and data to fulfill our mission of reaching as many people as we can with the life-changing Gospel of Jesus Christ. Headquartered in Orange County, California, we have over 30 24-hour television foreign partner networks reaching every part of the globe. TBN is a workplace committed to creating an environment where people can play a vital role in impacting the world and doing some of the best work of their careers.

 

 

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